1. 你想做什麼？用一般人看得懂的語言，清晰表述你的目標，而非用行業術語。
What are you trying to do? Articulate your objectives using absolutely no jargon.

2. 現狀如何？現行做法的侷限是什麼？為什麼是現在要做？
How is it done today, and what are the limits of current practice? 

3. 為什麼是你？你的研究有什麼不同之處，你相信它能成功的理由是什麼？
What is new in your approach and why do you think it will be successful?

4. 誰會受益？如果你成功了，會帶來什麼改變？
Who cares? If you are successful, what difference will it make?

5. 風險有哪些？效益又有哪些？
What are the risks and payoffs?

6. 成本是多少？
How much will it cost?

7. 要多久才會成功？
How long will it take?

8. 期中和期末要如何檢驗，才能判斷是否成功？
What are the mid-term and final 「exams」 to check for success?